技术人员商业沟通力：以专业增进影响 Client-faced Communication for Engineers

2026年8月6日，由遴科咨询与中国瑞典商会联合主办的"AI+技术人员商业沟通力：以专业增进影响"分享会，在上海市中国瑞典商会办公室顺利举行。
On August 6, 2026, the "AI + Technical Staff Business Communication: Boost Influence via Professional Expertise" workshop, co-hosted by Linke Consulting and the Swedish Chamber of Commerce in China, was successfully held in Shanghai.

活动中，遴科咨询讲师张璐喆博士围绕技术人员在客户沟通中的四大核心能力——听懂客户、问出需求、讲清价值、赢得信任——展开系统讲解。张老师首先带领学员分析技术人员的三大沟通盲区，通过Small Talk破冰技巧与"黄金静默法"等实操方法，提升客户沟通中的倾听与共情能力；随后运用5W1H与SPIN提问法，引导学员挖掘客户的真实需求；结合FABE价值表达框架，帮助学员将技术优势转化为可感知的商业价值；最后通过LSCPA异议处理模型，训练学员从容应对客户质疑与压力场景。课程全程结合AI工具实操演练，助力学员打造专属的客户画像、话术与异议处理生成器。整场活动内容详实、互动热烈，学员参与度高。
During the session, Dr. Luzhe Zhang, trainer at Linke Consulting, delivered a systematic session centered on four core communication capabilities for technical professionals: understanding clients, uncovering genuine needs, articulating value, and earning trust. Dr. Zhang began by unpacking three common communication blind spots among technical staff, introducing practical Small Talk icebreaking techniques and the "Golden Silence" method to strengthen listening and empathy in client interactions. Participants then applied the 5W1H and SPIN questioning frameworks to dig deeper into clients' real needs, followed by the FABE framework to translate technical strengths into tangible business value. The session concluded with the LSCPA objection-handling model, equipping participants to confidently navigate client pushback and high-pressure scenarios. Throughout the workshop, AI tools were integrated into hands-on exercises, enabling participants to build their own client-profiling, scripting, and objection-handling generators. The session was rich in content and driven by strong participant engagement.

本课程受到了学员们的一致欢迎和高度评价，部分学员反馈如下：
"提供的方法比较实用。"
"AI工具了解与选择实用性不错。"
"比较系统的沟通提问方式。"
"了解AI应用于实际工作的方法以及SPIN的沟通方式。"
This course has been warmly received and highly praised by all participants. Some of their feedback is as follows:
"The methods provided were practical."
"Good exposure to and selection of useful AI tools."
"A fairly systematic approach to communication and questioning."
"Learned how to apply AI to real work, as well as the SPIN communication method."

感谢所有参与者和本次讲师张璐喆博士，感谢中国瑞典商会的精心组织和准备。遴科咨询将持续推出各类实操沟通技巧培训，敬请关注。
We would like to express our gratitude to all participants and our lecturer, Dr. Luzhe Zhang, as well as the Swedish Chamber of Commerce in China for their meticulous organization and preparation. Linke Consulting will continue to launch various practical communication skills training programs. Please stay tuned!